Do your teams stop improving without you?
Give them Aurora Coach. They improve on their own, you get the hours back.
What every team gets, every period
Its own health check
Every team member contributes context in their own words, minutes each. The team's condition comes back scored across six domains.
A tailored list of improvements
Concrete suggestions with action steps and success metrics, drawn from what the team said and its delivery signal, not from a template.
Commitments that get checked
The team votes, refines, and commits to one to three. The next loop re-scores the team against what it committed to.
You get the Leadership Overview, comparable signal across every team without sitting in any of their rooms. You see the scores, never the answers.
More free tools for your team.
Three free playbooks from our use-case library.
A glimpse into our R&D
We run rigorous quality work to make sure Aurora Coach provides as much value as possible. Below is a glimpse into three research scenarios, with the real product output for improvement suggestions.
What would Aurora Coach return for your teams?
Answer a few quick questions about your team and get a personalised read on where one improvement loop per period would pay off, in about two minutes. Free, no signup, and your answers are never stored.
Before you hand it to your teams
Not another process to maintain
Minutes per person, once a period, inside the work your teams already do. The loop does the tracking, so nobody has to be the one who keeps bringing it up.
AI never decides
It asks, analyzes, and suggests. The team votes, refines, and commits. Individuals are never rated, and check-in conversations stay private.
How is the model trained?
Aurora Coach runs on frontier models from labs that spend billions on research, and it improves every time they do.
Will they actually do it?
There are times when a team needs a nudge in the right direction. The Leadership Overview shows you which team, and when.
You'll know if it worked
Every loop re-scores the team against what it committed to, and the research scenarios above show the real output end to end.
Rather have an expert run the first loop with you?
We offer to run this side by side with you, either as a pilot or as a services engagement. Spark brings one of our coaches in for two weeks with one of your teams, and we run the loop together, including added value of our coach such as 1on1s with each team member, validating the product results and working together to find good improvement experiments. On top of it, you get three months of Aurora Coach for free (worth ~360€).
Pick a plan and start your loop
From €15 per team member per month. Managers and admins are free, and the Starter trial runs 14 days, enough time to get a full loop done with committed improvements.
Starter
Great for small companies or testing Aurora Coach
Up to 12 users
1 team workspace
The full improvement loop for one team
14-day free trial included
14-day free trial. No charge until trial ends. Cancel anytime.
Professional
Confidence across many teams without being in every room
Unlimited users
Up to 12 team workspaces
Leadership Overview Dashboard
Cross-team insights
Billed per team member, per month. Managers and admins are free.
Enterprise
For large organizations with multiple engineering orgs
Unlimited teams and users
SSO & SAML
Custom SLA
API access
Multi-org overview support
Private cloud deployment
Tailored integrations & connectors
Frequently Asked Questions
Is there a free trial?
Yes! Our Starter plan includes a 14-day free trial so you can evaluate Aurora Coach before committing. You won't be charged until the trial ends, and you can cancel anytime. Have a promo code? Enter it during signup for an extended trial period.
What payment methods do you accept?
We use Stripe for secure payments. You'll see available payment methods at checkout.
How does billing work?
Monthly billing per team member. Managers and admins are free, you only pay for the people on the teams. Add or remove team members anytime and your next invoice adjusts automatically.
What happens after I subscribe?
After completing checkout, you'll receive an activation email within minutes. Click the link to set up your account and start using Aurora Coach immediately.
Can I change plans later?
Yes, you can upgrade or downgrade your plan at any time. Changes take effect on your next billing cycle.
Can I cancel anytime?
Yes, you can cancel anytime from your account settings. There are no long-term contracts or cancellation fees.
Start today. The first analysis is back before the team's next retro.
The activation email arrives within minutes. Invite one team, and the first check-ins can happen this afternoon.
Give them Aurora Coach

